Fingrid is a transmission system operator with a monopoly and a proven brand. But why does a monopoly need a brand, asks Fingrid’s President & CEO Jukka Ruusunen,
Can electrical energy be branded, or can energy-industry companies stand out with a product that is fundamentally the same for all of them? “Yes, they can. For example, we are focusing on strong customer orientation,” writes Tiina Miettinen, Fingrid’s Senior Vice President, HR and communications, in her blog posting. PUBLISHED 28.9.2016
Fingrid Oyj
Läkkisepäntie 21
00620 Helsinki
Tel. 030 395 5267
Fingrid.fi
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Fingrid is Finland’s transmission system operator. We secure reliable electricity cost effectively for our customers and society, and shape the clean, market-oriented power system of the future.
